First International Partner Days in Aachen
In the export market, liNear is working closely with dealers who advise customers and prospective customers on questions related to the liNear solutions in their home markets. In the meantime, the dealer network has grown so that partners in six countries have already been found. In addition to the above mentioned countries, a cooperation with the company BSS in Azerbaijan will soon be given. In order to strengthen this cooperation, promote the exchange among dealers and connect all participants with the liNear employess, all traders were invited to Aachen for the first time in December.
A varied program for the first guests in the new building
The eleven representatives of the dealers were the first guests in the new company headquarters in Aachen. For this reason, a visit to the premises was also on the agenda. In addition, the direct approach of the individual employees was particularly important. The dealers had the opportunity to get an insight into the individual departments and to exchange ideas with the liNear employees. In terms of content, the future focus of liNear GmbH in the export markets was in the foreground. Strategies for the expansion of the cooperation were therefore just as much a topic as the novelties, which are especially used for the export market in the software solutions. An intensified exchange with marketing in Germany, additional service offers for liNear dealers, software presentations from the German sales department as well as a lot of time for direct exchange with the liNear staff rounded off the varied program.
International program continues after the lectures
The Dreiländereck (Three Country Border) in Aachen also offered the opportunity to act cross-border even in the evening program. By the arrival of the partners already on Wednesday evening, the evening dinners could take part in three different countries to give a great framework for the conference. So the dinners took place in Germany on Wednesdays, on Thursdays in the Netherlands and on Friday in Belgium.
High motivation for the future collaboration
Both on the part of the partners as well as on the part of the liNear employees, a consistently positive summary was held. All stakeholders are entering the new year with great motivation, in which export will become increasingly important.